LIVE VALENTINE'S DAY 8-HOUR EVENT. AT&T SHOUT YOUR LOVE FROM THE MOUNTAIN TOP. When you love someone you want to shout it from a Mountain top. Using AT&T technology during the live event, real-life mountain men shouted tweets, Facebook posts, and texts live for 8 continuous hours. Videos were cut and posted during the day. Over 800 videos were sent back to people who submitted during the one-day event.
CASE STUDY VIDEO
Series of teaser spots for the Live event.
"BAKE" :60 promo
Take Advantage :15
5-minute take of one of the mountain men (Ryan). poor sound quality.It was never cleared. The attempt to recruit one of the lonely hearts on Valentine's Day up to the mountain because the loud mountain men were lonely.
Video response if we couldn't get to your LIVE text on Valentine's Day.
